Madam Kwan’s exciting new franchise

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After two decades of serving up mouthwatering, signature cuisine, Madam Kwan’s finally embarks on what many have been waiting for –– a new journey in franchising. Starting in Kota Kinabalu, Sabah, this exciting expansion will allow Madam Kwan’s unique style of cooking to reach a wider audience.

Good things come to those who wait

The restaurant had taken its time to set up a franchise due to stringent requirements of freshness and authenticity. With great emphasis on quality and consistency, the company spent years documenting and investing in technology that would allow its recipes to be replicated properly. Now, with the latest string of developments, Madam Kwan’s can finally confirm that the authentic taste and texture of its secret curry paste––used in most signature dishes––has been successfully retained. As a result, 90 percent of the Madam Kwan’s original menu can now be translated into a franchise menu.

Sabah’s franchise is the first to enjoy the spread of Madam Kwan’s cuisine

This new chapter is creating ripples amongst Madam Kwan’s fans across the ocean and the overwhelming response to the opening of its first franchise has humbled the founders of Madam Kwan’s.

“We are delighted that so many people came and we are touched that they are so well-versed with our menu. We are humbled by the support, and this will spur us to continue to improve even as we put authentic Malaysian food on the world map.” says Datin Maureen Ooi, CEO of Suez Top Ventures Sdn Bhd, which owns and runs Madam Kwan’s.

An inspiring achievement for a lady who didn’t know how to cook

Madam Kwan herself was not a cook to begin with. It was only when some of her kitchen staff quit that she decided to take on the job. One of the first dishes that she perfected after months of refinement is her current signature dish, Nasi Lemak. Soon after, her repertoire expanded to include Nasi Bojari, Fish Head Curry and Curry Laksa, all of which you can still find on the menu today.

Now at the age of 84, she is the madam patriarch of Madam Kwan’s and plays an advisory role to her incumbents, Datuk Rudy Foo, who is her youngest son, and his wife Datin Maureen Ooi.

“I am blessed that many have given me great encouragement in my work,” says Madam.  “The biggest inspiration is when customers keep coming back for my dishes. That is the biggest gift of all.”

A winning partnership

Currently, Madam Kwan’s has eight outlets in Klang Valley and one in Genting Highlands. Now, working with AJ Ashton Sdn Bhd,  an established franchisee in Sabah,  a company who has the passion for F&B and has nearly two decades’ experience in the F&B field, they are paving the way to distant shores. Growth aside, the company remains committed to making every dish the best every day––an approach that keeps it grounded and underscores every aspect of the running of the company.

The opportunity to be part of this exciting journey

With this new venture into franchising, the opportunity is now open to anyone who wants to be a part of this success story. All the work has been done for you. All you need to do is join the evolution that will soon happen all over the world. To find out more about how Madam Kwan’s can help you reap your own rewards, please contact Ms Christine Har at


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